12 hours ago - that's half a day in human years - the MLP facebook page put up a new teaser video for next week's Season 6 premier, featuring a few incredibly brief glimpses of the upcoming episodes. While this in itself is nothing out of the ordinary, the underwhelming response to its release surely is.
The video, which was promptly promoted by the fervent hordes of Equestria Daily, came with a familiar incentive; "If this video reaches 6,000 shares, you’ll unlock an EXCLUSIVE 2-minute clip from the season premiere!"
This sort of thing has in the past been met with a swift flurry of shares in a race to receive the next clip, something that...doesn't look like it's going to happen any time soon.
In 12 hours (at the time of writing) even with the promotional push of EQD and countless other community sites, the video only mustered 1397 shares total - less than one-quarter of the challenge goal.
Of that number, less than 350 have come in the last 6 hours. Momentum has slowed to a crawl.
Basically, unless something big happens, and the shares start picking up pace (or the facebook decides to just release it anyway) we won't be seeing the new footage for quite a while....or at all, before the actual premier.
Is this because there's less interest in pony lately? Or is it because less people are comfortable with sharing an MLP video on their own facebook page?
Either way, we're sure you can't be any more of a disappointment than you already are so go ahead and share it.